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Programmatic precision, maximum reach

Discover the power of programmatic buying with Yieldbird to achieve your campaign goals. This solution allows buyers to buy impressions targeting specific, most desirable audience groups.

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Why Advertisers choose our DV360 expertise?

Explore the advantages of programmatic buying

Multi-Channel Access

Leverage programmatic market to run campaigns across Display, Video, Audio, CTV, and Apps, all from one platform. Use this solution to buy impressions on brand safe inventory, with the ability to target specific device categories or manufacturers, language browser, purchase intent or interests.

Full Transparency & Control

Run performance-driven or awareness campaigns with clear insights into spend, placements, and results at every step of the journey. Optimize the creatives to improve the CTR and conversion rates. Direct the purchase to only the best performing domains, device categories, geolocations or audience groups.

Proven Campaign Scale

Trusted by global agencies and brands since 2015, we managed nearly 28M PLN in ad spend in 2024 - supporting everything from niche strategies to full-funnel cross-channel campaigns.

Exclusive Publisher Insights

Working together with the top publishers in Poland and abroad, we bring unique knowledge, data and expertise to better direct your buying strategy. We simply know what works and what doesn’t and how to set up your campaign to maximize the return on ad spend.

How to get started with programmatic buying?

The programmatic buying setup powered by Yieldbird helps you launch fast, optimize efficiently, and scale intelligently- no matter your campaign goal.

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1

Share with us your campaign brief outlining targets, budget, goals, and any relevant specifications.

2

Prepare your creative assets based on our recommended formats and best practices

You're ready to run smarter and more effective programmatic campaigns with Yieldbird. Let’s go!

Frequently Asked Questions

Everything you need to know about DV360 & Programmatic Buying.

What can I achieve with programmatic buying?

We can run highly targeted campaigns for your brands, across multiple channels (Display, Video, Audio, CTV, Apps) and help you reach specific audiences based on data, behavior, and intent — maximizing both reach and performance.

Do I have full control over my campaigns?

Yes. You have full visibility into spend, placements, and results, with the ability to optimize targeting, creatives, and buying strategy in real time. Also, much of this optimization is done automatically by the tools we use to run the campaigns (e.g. selection of the best performing creatives from the provided pool).

What budget do I need to get started?

Budgets can be flexible depending on your goals, but programmatic works best when there's enough scale to allow proper optimization and learning. Budgets as low as 2k€ might work if the campaign is planned the right way.

How quickly can campaigns go live?

Once we receive your campaign brief and creatives, campaigns can be launched within a few days. Two business days is usually enough to process the campaign setup and creative review.

What support does Yieldbird provide?

We manage the entire process — from strategy and setup to optimization and reporting — using our expertise and publisher insights to maximize your campaign performance.

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