VAGAS is a leader in Brazil’s e-recruitment solutions market. Founded in 1999, they now have more than 160 employees, and operate according to a radically horizontal hierarchy. This approach has seen them achieve greater than 25% growth annually, and in 2013 Exame Magazine selected them for the fifth consecutive year as one of the 100 fastest-growing SMEs.
According to Alexa.com, VAGAS receives about 300k unique visitors every day, making vagas.com.br one of Brazil’s top 200 websites, and among the top 6000 worldwide.
VAGAS websites that were optimized by Yieldbird saw an impressive 982% jump in ad revenue, along with a 96% fill rate (where the Brazilian market average is less than 40%).
At first, Yieldbird was one of many SSPs providing services for VAGAS, but within days, Yieldbird received significantly higher volumes of traffic and were made the only SSP provider and yield optimizer on the Open Market. Some placements saw an impressive three-digit figure improvement from their previous results, giving VAGAS the opportunity to focus solely on managing its own PMP (Private Market) and PD (Preferred Deals).
Yieldbird provides magnificent results, not only in terms of ad revenue from programmatic sources, but also in the fill rate. We really appreciated the direct contact with our Publisher Development Manager, and collaborating with Yieldbird is without question one of the best business decisions we made in 2016.
Rodrigo Bueno, Media & Ad Network Analyst
THE HIGHLIGHTS OF YIELDBIRD’S APPROACH:
- Thorough understanding of the publisher’s needs.
- Constantly delivery of outstanding results.