“The protection of natural persons in relation to the processing of personal data is a fundamental right” – The EU Council.
Native ads will reach 74% of all ad revenue by 2021, while spending on native advertising in the United States will reach $21 billion by 2018, according to Business Insider.
Where to get the latest news on advertising, programmatic, digital business.
How to increase ad revenue and keep user experience high in this ever-changing advertising industry? This is why Yieldbird prepared the Guidelines For Better Ads.
Buy-side fees and exchanges are in the spotlight. Who threw away buy-side fees and who kept on charging?
Is there a sustainable response to the ad blocking challenge? This report will help you understand whether this could be the end of ad-funded internet.
The essential information about ads.txt, its meaning, role and tips on how to implement this simple tool aiming to bring simplicity and clarity to the digital ad market in few quick steps.
The Ultimate Guide on How To Accept Deals in Adform, DBM, from AdX in Adform, from Adform in DBM, and from AdX in AppNexus.
Digital publishers, look outside. Wherever in the world you are, the temperature fluctuates with the season, and so does the traffic on your sites. Some months are excellent for your ad revenue and ad optimization, others – bad as a hell.
We always want to keep up with what’s in or what’s out. For us, it’s about staying informed on how digital and programmatic advertising makes this world go round. This provided the spark for new research based on Yieldbird’s Publisher Survey.
Private Marketplaces are on the rise and in the spotlight, with publishers and advertisers trying to increase their revenue in multiple markets.
Getting the attention of recruiters on Linkedin. It’s time to pimp your profile and get recognized as a professional.
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