Yieldbird works with Nyheter24 Group, one of Sweden’s fastest-growing digital publishers.
They’re the owners of services such as Nyheter24, Modette, and the Blogg.se online platform. The outsourced team of dedicated ad ops specialists is responsible for executing digital advertising campaigns for Nyheter24’s websites.
Yieldbird runs advertising operations for the Swedish publisher Nyheter24, one of Sweden’s fastest-growing digital media companies, with nearly 10 million visits a week to its various websites. Yieldbird’s ad ops specialists provide daily support for Nyheter24’s advertising activities, i.e. adserver management, constant campaign verification, as well as ad inventory management and troubleshooting.
“Thanks to our collaboration with Yieldbird’s experts, we’ve been able to maintain a high level of efficiency with our ad ops. Additionally, we have access to the latest knowledge in the field of optimization,” Ludwig Ekström, who coordinates delivery for Nyheter24.