YieldFest Online 2020 – Monetization tips for difficult times (Panel)

Most of the Publishers already faced the effects of the pandemic as advertisers implemented business continuity measures. Some publishers are experiencing decreased CPMs as a result of the current pandemic, and for events and travel-focused content, we’re seeing a direct negative impact to traffic volume all around the globe. During this time, it is important to share the knowledge in order to minimize negative revenue impact and exchange the best ideas to make it happen.