Ad Formats that deliver real impact
Designed to capture attention and deliver value, Rich Media Ad Formats bring high-impact, visually engaging creatives directly into your inventory. When paired with Yieldbird’s demand stack and optimization know-how, they become a powerful monetization engine for modern Publishers.
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What sets Rich Media Ad Formats apart?
Delivering high-impact, user-friendly ads that drive better performance across devices
Boost user engagement with interactive banners
Say goodbye to low engagement with standard banners by moving beyond plain, static ads.
Enhance user experience with seamless, non-intrusive ads
Eliminate disruptive, intrusive formats to protect and enhance the user experience, keeping your audience happy.
Unlock higher performance on mobile ads
Enable scroll-responsive ad formats tailored for mobile users.
Discover more creative possibilities
Overcome creative limits by keeping your content engaging and visually appealing.
Rich Media Ad Formats
Ads that stand out
Rewarded ad
A rewarded ad is an ad format where users interact with an ad in exchange for a reward, such as access to premium web content, unlocking full articles, viewing complete galleries, or gaining extra features on a website.
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Interstitial
Interstitial ads are full-screen formats shown during natural breaks in user navigation - such as between content or while transitioning between pages. Unlike pop-ups, they don’t interrupt active viewing.
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Cube desktop
Sticky Cube Desktop is a fresh, innovative ad format designed specifically for desktop users. Unlike traditional banners, it “sticks” to the bottom of the screen and stays visible as users scroll, combined with a smooth flipping animation that naturally catches the eye.
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Underscroller
The Underscroller format sits just below the browser window and gently slides up when users scroll or interact. It keeps your ads visible without blocking content or disrupting the browsing experience.
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Anchor Sticky
The Anchor Sticky ad stays pinned to the top or bottom edge of the browser window as the user scrolls, ensuring constant visibility. It’s a non-intrusive format that doesn't interrupt content consumption and allows users to close the ad at any time.
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Topscroll
A premium ad experience designed to deliver exceptional visibility and engagement, ensuring brands stand out and capture audience attention.
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Midscroll
Displayed mid-page within the content flow, the Midscroll format naturally catches the user’s eye while scrolling. It provides excellent visibility and supports both static and video creatives.
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Skin
A high-impact format that wraps around the main content of a webpage, appearing on the sides and top. It delivers strong brand visibility across devices without interrupting the user experience.
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Carousel
An interactive format that lets users swipe through multiple cards or images, perfect for showcasing different products, features, or steps in a story.
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Reel
A vertical, full-screen format that can feature short videos or images, designed to capture attention with dynamic, immersive storytelling.
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1
Select the Ad format that best matches your desired user experience
2
Define ad source - run via your GAM or with our MCM support
Launch and watch your monetization grow!
Frequently Asked Questions
Everything you need to know about Rich Media Ad Formats.
What are Rich Media Ad Formats?
Rich Media Ad Formats are interactive, visually engaging ad units designed to capture user attention and drive higher engagement compared to standard display ads.
Will these formats affect user experience?
No. All formats are designed to be user-friendly and non-intrusive, ensuring strong performance without disrupting content consumption.
Can I run these formats through my existing setup?
Yes. You can implement Rich Media formats within your existing Google Ad Manager setup or use Yieldbird Demand, including AdX access via MCM if needed.
Do Rich Media formats work on mobile and desktop?
Yes. The formats are optimized for both mobile and desktop environments, with dedicated solutions tailored to each device.
How do Rich Media formats improve revenue?
By increasing viewability, engagement, and time spent on ads, these formats create stronger competition in the auction and unlock higher revenue potential.
