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Category: Guides

Are you looking for interesting articles about programmatic, AdTech and advertising industry? You are in the right place!

Core Web Vitals 2021: Getting Prepared

Krzysztof Lis

2021-04-20

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Programmatic Pricing: Determinants of the Final Price of Ad Impression

Adam Zaręba

2021-04-16

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Top Supply-Side Platforms (SSPs) for Digital Publishers [2021 UPDATE]

Bea Jankowska

2021-04-08

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How Multiple Customer Management Is Set To Replace Scaled Partnerships

Yieldbird

2021-03-31

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How to Balance Display Ad Formats and User Experience: Dos & Don’ts

Oliwia Gruszewska

2021-02-04

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Direct Sales vs Open Market: How and Why These Two Sales Strategies Should Be Aligned

Krzysztof Lis

2021-01-13

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Google’s Two-Click Penalty: What is it & How to Fix it?

Izabela Widawska

2021-01-07

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5 Last-Minute Tips for Increasing Black Friday Programmatic Revenue in 2020

Yieldbird

2020-11-20

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5 Key Elements of Good Brief for a Programmatic Specialist

Adrianna Szczygieł

2020-01-29

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The Ultimate Guide to Rich Media Ads

Marcin Gaudnik

2020-01-04

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