eCPM, rCPM & Fillrate – Fundamentals of Website Performance Analysis and Most Influential Factors
Yieldbird
2019-04-11
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Category: Ad Tech
Are you looking for interesting articles about programmatic, AdTech and advertising industry? You are in the right place!
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Why Unified ID Increases Revenues for Publishers?
Fredrik Strauss
2019-04-08
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Google Open Bidding: Key Benefits for Publishers
Yieldbird
2019-04-02
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First or Second-Price Auctions: Does It Really Matter for Publishers?
Fredrik Strauss
2019-03-18
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Clash of the Giants: PubMatic vs. AdForm
Yieldbird
2017-09-11
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Yieldbird Implements Facebook’s Audience Network on Agora Websites
Yieldbird
2017-06-27
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Clash of the Giants: DoubleClick vs. AppNexus
Piotr Kulesza
2017-06-19
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What Are eCPM Rates in Europe, North and Latin America…
Piotr Kulesza
2017-05-31
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Header Bidding from Zero
Piotr Kulesza
2017-02-28
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Header Bidding: a Rapid Evolution with its Own Downsides
Piotr Kulesza
2017-02-23
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