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Boost your programmatic ad revenue

We provide solutions to increase programmatic ad revenue for publishers through the Yieldbird Platform.

Our Partners

How to get started with Yieldbird Platform?

Yieldbird Platform uses a combination of programmatic header bidding and advertising products to make publishers achieve their maximum revenue potential without affecting user experience. Moreover, it is compatible with Google Ads Manager but gives you access to features not available in there.

1

Log into Yieldbird Platform

2

Connect your Google Ad Manager Account

3

Add domain and your inventory

4

Download and implement tags!

You're ready to maximize your ad revenue with our platform. Let's go!

Innovative solutions to make your work easier

All available through one interface – Yieldbird Platform

Price Genius

Fully automated, AI-powered, based on Open Market pricing management tool

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Prebid Stack

A Wrapper that allows you to fully control Prebid through an intuitive interface

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Viewability Tools

A set of tools designed to increase the sell ability of the inventory, that differ in terms of impact on UX

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Unfilled Recovery

Complete ad units equipped with Yieldbird’s demand stack that “take” the unfilled impressions

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Refresher

Smart, configurable refresher that automatically selects the right moment to refresh ads

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Manage your inventory and optimize revenue from programmatic advertising

Save time and resources by using our multitool Yieldbird Platform, a perfect addition to your GAM with never-seen-before features.

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MOST EFFICIENT AD STACK

10+

years of expertise

1000+

managed websites

30

developers & data scientists

40

countries

All your ad optimization essentials in a single solution

Manage your ad strategy with ease thanks to all-in-one Yieldbird Platform.

One code

All products are delivered through one code. It only needs to be implemented once. This enables you to activate any product at any time without requiring additional assistance from the IT team.

One interface

All products are delivered through one code. It only needs to be implemented once. This enables you to activate any product at any time without requiring additional assistance from the IT team.

One billing and contract

Make the accounting duties easier and faster thanks to limited paperwork. No matter how many tools of Yieldbird Platform you use, there's always only one simple billing and contract.

We are part of the Agora, one of the largest publishing groups in Europe

Agora has been operating in the market for more than 30 years. Its team includes more than 2,500 employees, who together create 25 major brands in print, online, radio and advertising.

  • Company listed on the stock exchange
  • More than 70 online publishers under one roof
  • One of the largest media groups in CEE

We use European funds

Our clients opinions

We've been with working with Yieldbird for 6 years now. Thanks to them, these years were the most profitable ones for our publishers in their history. Always open for discussion, highly skilled professionals ready to listen, trying to help no matter what… that's how I see Yieldbird. Keep it up!

Frantisek Kosir Madwire

František Kosír

Senior Yield Management Specialist / Madwire

STEP Network have worked with Yieldbird as our prebid technology partner for more than 4 years, and finalized the migration to Prebid Stack for the +100 websites we manage. It allows us to operate at scale from a centralized Adops team, without almost no involvement of the publisher's developer resources. This is highly important to scale as a Network. By adding features such as “Lazy Auction” and support for SPA website technology, the product is for us future proof towards the development in Adtech and our expansion as a Publisher Network.

Kim Skovgaards Step

Kim Skovgaards

Head of Product & Ad Operations / STEP

Yieldbird has been our key partner in improving and optimizing our site's performance. I would recommend them to all publishers looking to increase their ad revenue.

Kamil Mońko Allani

Kamil Mońko

Sales Manager / Allani

Managing yield within the digital landscape can be a laborious time-consuming task, but with Yieldbird's help and expertise we have seen great improvements increasing revenue whilst freeing up a lot of valuable time too.

Nenci Obregon Coyle Independent.ie

Nenci Obregon Coyle

Senior Ad Ops & Programmatic Manager / Independent.ie

Our partnership with Yieldbird resulted in more demand and a significant revenue uplift. I would recommend them to all publishers with need for impovement in monetization of international traffic.

Reha Basogul Sozcu

Reha Başoğul

Analytical Operations & Strategic Planning Manager / Sozcu

Yieldbird has been our key partner in improving and optimizing our site's performance. I would recommend them to all publishers looking to increase their ad revenue.

Mateusz Ponikowski Instalki.pl

Mateusz Ponikowski

Editor in Chief / Instalki.pl

The team takes a holistic approach to our website, combining premium demand, innovative ad formats, and custom ad layout optimization. Yieldbird has proven itself to be a great partner, driving strong revenue and our overall yield.

Sebastian Felkner Meczyki.pl

Sebastian Felkner

CEO of Online Venture / Meczyki.pl

Our company is cooperating with Yieldbird on numerous programmatic related projects for over a year. They always offered high quality services and we can say that we are very satisfied with their work, and see Yieldbird as valuable and trustworthy partner.

Arnas Levickas Vinted

Arnas Levickas

Product Manager / Vinted

Considering we were looking to focus on content creation and UX improvement, the decision to outsource our Programmatic management was something natural. After almost 2 years of cooperation, we are very satisfied with the choice of Yieldbird as our Programmatic partner. Yieldbird has helped us to not only significantly build revenues, but also has proven crucial in its support with issues such as GDPR and First-Price auction.

Michał Frasiński Realmadryt.pl

Michał Frasiński

Sales Director / Realmadryt.pl

Comprehensive support from Yieldbird at every stage of programmatic & monetization has provide us with enormous work comfort and seen significant performance improvement.

Joanna Balowska wyborcza.pl

Joanna Balowska

Sales Director / Wyborcza.pl

I can definitely recommend cooperation with Yieldbird to all Publishers who care about high revenues, but who do not necessarily want to invest time and resources to create or expand an in-house team. For us, the possibility of delegating this work to a partner has been a great help – we have full control, but we don't need to do everything ourselves. Besides, thanks to Yieldbird, we now know what the market is like and we are not closing ourselves in our own bubble.

Axel Lagercrantz Pet Media Group

Axel Lagercrantz

CEO / Pet Media Group

Since 2019, STEP has been cooperating with Yieldbird on many programmatic related projects. Yieldbird supports us in our tasks by providing us with a full-stack programmatic team. Yieldbird always offers high-quality services and they are a partner you can trust and depend on.

Ulrik Kristensen Step Network

Ulrik Kristensen

Head of Publishers / STEP Network

As a large media group, we strive to ensure that results from the monetization of websites are the result of a well-thought-out strategy, and not some random series of activities. Working with Yieldbird, we appreciate that as our partner they keep their finger on the pulse and endeavour to ensure that the key parameters for Advertisers (e.g. Viewability) remain above the expected standards. At the same time, we are pleased that Yieldbird has implemented improvements that are in keeping with the specifics of our inventory, and has introduced changes that accord with the character of individual sites.

Robert Głodek Infor Biznes

Robert Głodek

Deputy Director of Online / Infor Biznes

By the time we had discovered Yieldbird's Price Genius solution, we had already tested a number of external solutions. Our goal was very clear – we expected an increase in Programmatic revenues because we felt that, based on the basic advertising setup, we were not achieving optimality with the website. Price Genius was distinguished by the fact that the automatically set price rates quickly “learned” the specifics of our inventory; and in the first weeks of operation we noted a financial uplift. But additionally, we now had what we had not found with other solutions on the market: we had a reporting system, and specifically aggregated and presented key metrics so that we could compare like with like.

Witold Czarnecki Teleman

Witold Czarnecki

Founder & Managing Director / Traffiqua

Explore our case studies

How Madwire Increased Its Total Revenue by 10% With Yieldbird Platform

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How STEP Network Optimized Header Bidding Management and Demand Generation

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How to increase revenue from international traffic by 20% thanks to additional demand sources

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How to double RPM with two improvements in the ad structure

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How Independent.ie improved their international traffic eCPM by 26% with granular performance optimization?

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How Instalki.pl improved its revenue by 130% year over year thanks to ad structure adjustments

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How Meczyki.pl increased their rCPM by 34% with ad structure improvement and new SSP's

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How Vinted improved their rCPM by 32% with setup optimization and detailed demand management.

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How Realmadryt.pl increased its revenue of 82% with price adjustments and ad stack improvement

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How Wyborcza.pl doubled their programmatic revenue after implementation of Yieldbird audit recommendations.

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How Pets4Homes increased their RPM by almost 40% year on year while improving user experience with holistic yield management?

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STEP

How does Yieldbird support Step.dk in their tasks?

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How Infor increased the Viewability by 54% using Lazy Load technology?

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TELEMAN

How Teleman increased RPM by 25% using Price Genius Automated Pricing Solution?

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Enhance your programmatic ad revenue